Improve the definition of the "rare" builtin dictionary

For an end user who is not familiar with the inner details of the
script, the meaning of the old definition was ambiguous. It wasn't
clear whether using this dictionary flags the rare words as errors
(false positives) or on the contrary does not flag these rare words
(false negatives).

Co-authored-by: Peter Newman <peternewman@users.noreply.github.com>
diff --git a/codespell_lib/_codespell.py b/codespell_lib/_codespell.py
index d8bb6ef..6c43d02 100755
--- a/codespell_lib/_codespell.py
+++ b/codespell_lib/_codespell.py
@@ -54,7 +54,7 @@
     # realistic for obscure words
     ('clear', 'for unambiguous errors', '',
         False, None, supported_languages_en, None),
-    ('rare', 'for rare but valid words', '_rare',
+    ('rare', 'for rare (but valid) words which are likely to be errors', '_rare',  # noqa: E501
         None, None, None, None),
     ('informal', 'for making informal words more formal', '_informal',
         True, True, supported_languages_en, supported_languages_en),